Fake Online Store Protection
Unphish detects cloned storefronts, counterfeit listings, and scam shops across web, marketplaces and ads, then enforces removals quickly to protect customers and brand value.

Stop Fake Stores From Stealing Trust & Revenue
Fake online shops use your branding, product images, and copy to lure customers into scams and counterfeit purchases. These ghost stores often appear and vanish quickly, leaving victims with lost money and a damaged view of your brand.
Unphish Fake Online Store Protection finds clones across web, marketplaces, search and ads, and takes fast, evidence-led action to remove them and stop resale pipelines.
Why Fake Online Store Protection Is Essential
Bogus shops steal revenue, damage reputation, and present safety risks to customers.
Financial Harm Is Real
Fake shops steal money, cards, or personal data from unsuspecting buyers.
Trust Erodes Quickly
Shoppers often lose confidence in a brand after a bad purchase experience.
Scams Scale Fast
Fraudsters spin up many stores and ads in hours to capture seasonal traffic.
Regulatory & Safety Risks
Some fake stores sell unsafe or illegal goods, exposing brands to liability.
How We Find and Take Down Fake Stores
Proactive Multi-Layer Monitoring
We scan the surface web, marketplaces, search results, ad networks, and deeper channels (including dark web indicators and counterfeit directories) to discover stores using your brand, product images, or trademarks.
Smart Similarity Scoring
Each flagged store is evaluated for brand/logo similarity, product image matches, domain heuristics and copy patterns to prioritize the highest-risk impostors.
Evidence-Enabled Takedowns
Cases include screenshots, product comparisons, domain and hosting details, ad links and timestamps — assembled into ready-to-submit enforcement packages for platforms and marketplaces.
Enforcement & Escalation
Unphish automates DMCA/IP complaints and takedown requests to hosts, registrars, marketplaces, ad platforms and payment processors; where needed, we escalate to registries or enforcement authorities.
Core Capabilities for Fake Store Protection
Marketplace Scanning
Detect bogus listings across Amazon, eBay, regional platforms.
Web & Deep Web Monitoring
Find standalone storefronts and hidden listings.
Image & Offer Similarity Detection
Match product images and descriptions to identify clones.
DMCA & IP Enforcement
Automated and templated takedown complaints.
Ad & Payment Escalation
Block fraudulent ads and disrupt payment flows.
Reappearance Watch
Continuous monitoring to catch re-created shops.
Why Choose Unphish for Fake Store Protection
We act fast across the entire commerce chain — sites, marketplaces, ads and payment rails.
Speed That
Matters
We find and remove fakes before they gain traffic or reviews.
Cross-Platform Enforcement
Websites, marketplaces, ads and payments all covered.
Actionable
Outcomes
Enforceable takedowns, not just alerts.
Global, Scalable
Approach
Geo-aware scanning for regional fraud hotspots.
How Unphish Compares
See the advantages of Unphish over manual reporting or monitor-only tools.
Unphish | Manual Monitoring | Alerts-Only Tools | |
Fake Store Detection | Proactive & AI | Manual, limited | Basic alerts |
Enforcement Execution | Automated + escalation | Time-consuming | None |
Reappearance Watch | Yes | No | No |
Coverage | Web, marketplaces, deep/dark web, ads | Narrow | Narrow |
Reporting | Dashboards, exports, metrics | None | Minimal |


Stop Fraudulent Online Stores Early
Detect and remove cloned or counterfeit e-commerce sites before they affect customers or sales.
Fake Online Store Protection FAQs
Quick answers about scope and enforcement.
1. How quickly can Unphish detect fake stores?
2. What evidence do you collect?
3. How are fake stores removed?
1. What if a store reappears under a new domain?
2. Can you stop scam ads that drive traffic to the fake shop?
3. Is this service suitable for small retailers?
Don’t Let Fake Stores Steal Your Customers
Detect counterfeit storefronts quickly and remove them at scale — reclaim revenue and trust.
